SWOT – Strenths, Weaknesses, Opportunities, Threats

 

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 STRENGTHS

• We organize very successful events

• We raised money for upcoming school year

• PTSA & Administrator relationship is very strong

• Working on strategic planning for the year

• Engaged with the staff & teachers

• Core positions for 2015-16 have been filled (president, VP, treasurer, secretary)

• We have both dads and moms as part of the executive team

 

 WEAKNESSES

• No teacher representative on the Board; the “T” in PTSA

• We tend to have the same volunteers for our activities; all doers are the same people.

• More things to do than bandwidth to do them

• Operational structure could be better – We are event driven versus goal driven

 

 OPPORTUNITIES

• Our school’s demographics – how can we take advantage of our diversity?

• Our student enrollment has increased – how can we translate that into increased PTSA membership?

• We need to find parents to fill Volunteer Coordinator, Fundraising Chair, NAACP Rep, Marketing and Communications Chair and Staff Appreciation Coordinator positions

• Need to work with Ms. Blackman to find a new student representative for the executive team; the “S” in PTSA

• It would be nice to have an African American or African parent on the board (to be better representative of the school diversity)

 

 THREATS

• PTSA board is seen as not needing to have others step in or step up; “They are doing fine, don’t need me.”

• Middle school life-cycle is short, especially for fundraising.

• Perception of outside parents/reputation of the school